1st Annual NYS Pint Days
NOV 25TH - 29TH, 2020 @ NYS BREWERIES
We are excited to invite you to participate in the 1st Annual New York State Pint Days, a statewide fundraising event to drive traffic to NYS breweries while also raising funds for the NYSBA and sub guilds.
This event will take place Wednesday November 25 - Sunday November 29th, 2020 at participating NYS breweries. We chose these dates as they offer an opportunity to piggyback off "Beersgiving", Thanksgiving, Black Friday, Small Business Saturday, and Small Brewery Sunday.
The concept is pretty simple: you purchase super cool custom designed 2020 pint glasses (at a discounted price) to sell at your brewery and we’ll encourage craft beer enthusiasts to visit your breweries to purchase them.
The CO Brewers Guild graciously shared this idea with us. They have seen an enormous amount of success with it year after year for 8 years straight. We hope to accomplish the same here in NYS, and continue this as a new tradition.
HOW IT WORKS
- ORDERING: Order the 2020 NYS Pint Days commemorative glassware for your brewery using the form below.
- FUNDRAISING: $1 from every glass you purchase will be donated to the NYSBA or the Western NY/NYC/Long Island sub guilds, depending on which region your brewery is located.
- MARKETING: The NYSBA and sub guilds will work together in a state-wide marketing campaign to send enthusiasts to your breweries to purchase the 2020 NYS Pint Days commemorative glassware Nov. 25th-29th. The NYSBA will also provide a marketing kit for you to use.
- SELLING: What you charge for the glassware is up to you. The MRSP per unit is $10, some breweries choose to include a beer fill.
ORDERING / PRICING
The NYSBA has teamed up with our allied member Prestige Glassware to get the lowest possible cost on glassware for this event.
- $2.90/unit + shipping - this includes a $1/unit donation to the NYSBA or sub guilds.
- Minimum order 144 units
- Breweries are permitted to team up on orders - however, the order must be placed by, paid for, and shipped to one brewery.
- What you charge per glass is up to you. MRSP is $10 - some breweries choose to include a beer fill.
Marketing will begin Friday, October 23rd - please do not promote the event before this date.
The NYSBA will provide a downloadable marketing kit for you to use, including digital and print assets.
We invite you to join the NYSBA and sub guilds in announcing the 1st Annual 2020 Pint Days event on Friday, October 23rd.